33 Board Members = a Bloated IAB
Tuesday, November 14th, 2006Last week a press release came across my desk announcing the IAB Elects 10 New Board Members.
It piqued my interest. After all, I’m the type of individual who likes to keep up with old colleagues. You know, do the networking thing and “don’t burn any bridges.” And I did notice a few familiar names. Riley McDonough from WebMD for example.
But what really made me laugh, I do that a lot when the IAB and PwC issue their Internet advertising figures, was not who the newly elected members are, but the number of Board members. It now stands at a larger than life 33.
“According to A Snapshot of America’s Nonprofit Boards, published by the National Center for Nonprofit Boards, the average number of board meetings per year is eight, the majority of boards have meetings lasting two hours or less, and the average board member attendance is 71 percent.”
Talk about bloated and ineffective. Anybody know how long it takes to hold an IAB Board meeting with 33 members?
How can the 300 leading interactive companies who are members of the IAB, let the Board get so bloated? Hard to fathom.
Anyway, to put this into perspective we did some research and here is a list of randomly selected non-profits and their Board members.
American Society of Media Photographers: 15 members
The British Wool Marketing Board: 11 members
Mozilla Foundation: 5 members
Schwab Charitable Trust: 5 members
If anybody can find a non-profit with more than 33 members, please let me know and you’ll get a Starbucks $25.00 gift certificate courtesy of BlinnPR.

























