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2007年12月| blinnpr报告

Archive for December, 2007封存12月, 2007年

Here’s BusinessWeek’s Internal Memo Announcing Layoffs…这里的商业周刊的内部备忘录,宣布裁员…

Friday, December 14th, 2007 周五, 2007年12月14日

BusinessWeek editor Stephen Adler’s memo to staff yesterday regarding an extensive editorial reorganization at the magazine:商业周刊主编斯蒂芬阿德勒的备忘录,向工作人员昨天就广泛的社论重组,在该杂志:

Colleagues:各位同事:

For the past three years, we’ve been moving progressively toward integrating our print and digital operations – by increasing reporters’ contributions to Businessweek.com, combining our overseas bureaus and copy-desk teams, and seating together everyone within a given coverage area.在过去的三年,我们已提出逐步走向整合我们的打印和数码业务-增加了记者的贡献b usinessweek.com,结合我们的海外分社和复制服务台队,和座位,大家一起在一个特定的覆盖范围。 Today we complete this vital transformation by creating a今天,我们完成这项重要的转型创造一个 0752covdx single editorial organization for BusinessWeek.单社论组织商业周刊。 The new structure will enable us to collaborate more effectively, take greater advantage of everyone’s abilities, learn new skills, and serve our readers and Web users better.新的结构将使我们能够合作,更有效,更好地利用每个人的能力,学习新技能,和服务于我们的读者和网络用户更好的。

Under this new structure, one chief editor will supervise all work in print and online in a particular coverage area.根据这项新结构,一总编辑,将监督所有的工作,在印刷和在线在某一特定的覆盖范围。 Each chief will report jointly to Executive Editors John Byrne and Ellen Pollock, both of whom will continue to report to me.每个行政会的报告,共同执行编辑约翰伯恩和埃伦波洛克,他们两人将继续向我汇报。 Here’s the lineup:这里的阵容:

News Chief: Brian Bremner新闻行政:布赖恩bremner
Finance/Personal Finance Chief: Frank Comes财务/个人财务行政:坦率地说到
Small Business Chief: Jim Ellis小型企业的行政:吉姆埃利斯
Tech Chief: Peter Elstrom高新技术行政:彼得elstrom
Science Chief: Neil Gross科学行政:尼尔毛额
Corporations/Workplace Chief: Mary Kuntz公司/工作场所的行政:玛丽kuntz
Innovation Chief: Bruce Nussbaum创新行政:布鲁斯努斯鲍姆
Global and Policy Chief: Chris Power全球和政策,行政:克里斯权力

The chief editors will get in touch with everyone who will work within their groups later today or tomorrow.主编会取得联系的,大家谁的工作将在其群体在今天晚些时候或明天。 We’ll phase in the new structure between now and Jan. 1.我们会期在新的结构之间的现在和1月1日。 Let’s plan on a staff meeting for early January to discuss all this further.让的计划,一名工作人员会议, 1月上旬,讨论这一切都进一步。

In other new assignments springing from this reorganization, Dan Beucke will become BusinessWeek.com News Director, reporting to Brian Bremner; and Suzanne Woolley will become Senior Editor for Personal Finance, reporting to Frank Comes.在其他新的任务,如雨后春笋从这个重组,丹伯凯将成为businessweek.com新闻主任,报告布赖恩bremner ;苏珊woolley将成为资深编辑为个人财务报告,以坦诚的到来。

While we’ll all be working together editorially regardless of delivery platform, we’ll continue to sweat the production details that enable us to create both a topflight magazine and a first-rate Web site.同时,我们将所有的工作,共同编辑,不论交付平台,我们将继续以汗水生产的细节,使我们能够创造既是一个topflight杂志和一流的网站。 Recognizing the special skills required to excel in these two very different media, I am appointing Ciro Scotti as managing editor of the magazine and Martin Keohan as managing editor of the Web site to ensure that we preserve the highest possible quality as we produce each product – and that we meet our various deadlines.认识到特别需要的技能Excel在这两个非常不同的媒体,我任用ciro scotti管理杂志的编辑和马丁keohan作为总编辑的网站,以确保我们保留尽可能高的质量作为我们生产的每个产品-和我们满足我们的各种期限。

Ciro joined BusinessWeek in 1978, after reporting stints at daily newspapers. ciro加入商业周刊在1978年报告情况后,还曾在每天的报纸。 Since 2005, he has been an assistant managing editor, deftly overseeing production of the magazine, writing the very best cover headlines, and casting a sharp editorial eye over all our copy.自2005年以来,他一直是一位助理总编辑, deftly监督生产的该杂志,写的非常的最佳封面的头条新闻,和铸造了鲜明的社论眼睛超过我们所有的副本。 Previously, he was a senior editor, responsible for the copy desk and for government and sports-business coverage.以前,他是一位资深编辑,负责复制服务台和政府及体育业务范围广泛。 Ciro will continue to report to Ellen Pollock. ciro将继续向执行局报告爱伦波洛克。

Since 2003, Martin has served as director of editorial operations for BusinessWeek.com, skillfully ensuring collaboration and efficiency among the news and channel editors, copy desk, art department, production, and technology.自2003年以来,李柱铭曾担任主任社论行动businessweek.com ,巧妙地确保协作和效率之间的新闻和频道的编辑,复制服务台,艺术部,生产和技术。 Prior to his role with BusinessWeek.com, Martin served as editorial director for BusinessWeek Events, where he created the BW50 Forum and the CEO Summit Series.之前,他的角色与businessweek.com ,马丁担任编辑部主任,商业周刊事件,在那里他创造了bw50论坛和CEO峰会系列。 Martin will continue to report to John Byrne.李柱铭将继续向执行局报告约翰伯恩。

Unfortunately, in connection with the reorganization, a small number of our editorial colleagues will be leaving BusinessWeek.不幸的是,他涉嫌与重组,一个小的数目我们的编辑的同事将要离开商业周刊。 It’s exceedingly difficult to part with valued co-workers, and decisions to eliminate positions aren’t made lightly.它的极其困难的一部分,与价值的合作工人,和决定,以消除立场没有作出掉以轻心。 I want to thank those who are leaving for all their good work and wish them well in new endeavors.我要感谢那些谁离开他们所有的良好的工作,并祝愿他们,以及在新的事业。

Despite the challenges of the past few years, our journalism has been extraordinarily strong, and both readers and online users clearly have taken notice.尽管挑战,过去几年,我们的新闻工作一直非常强烈,双方在读者和网上用户显然已采取恕不另行通知。

– Our total magazine readership was up 3% in the last MRI tally, to over 4.9 million, more than at any time since 1998; -我们的总杂志的读者增长了3 % ,在过去的M RI相符,超过4 90万,比在任何时间自1 998年以来;

– Newsstand sales were up 25% in the latest report, while most of our competitors were down or flat; -报摊的销售增长了2 5% ,在最新的报告,而我们大部分的竞争对手则下跌或持平;

– We achieved a new online usage record in November with 64.7 million page views. -我们取得了新的在线使用纪录,在1 1月与6 470.00万页的意见。

As our new organization takes shape over the next couple of weeks, I’m confident that it will build on these achievements and create exciting opportunities for the BusinessWeek team.作为我们的新组织,形成在未来几个星期,我有信心,这将建立在这些成就的取得,并创造令人兴奋的机会,让商业周刊队。 Congratulations to all on their new assignments.祝贺所有对他们的新任务。

### # # #

(Notice the memo doesn’t mention that advertisers are cutting back on spending money in BW. It’s one of the reasons why the magazine has to make these cuts.) (请注意,这份备忘录并没有提及广告客户削减对大洒金钱,在体重,它的其中一个原因,该杂志已使这些削减) 。

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Wanted Dead or Alive…想死或生…

Wednesday, December 12th, 2007 周三, 2007年12月12日

Read this off a press release this AM.阅读这本小康了一份新闻稿,这很。 Stickam.com is the First LIVE Social Networking Website to Implement OpenSocial. stickam.com是首次实弹社交网络网站实施opensocial 。

Like to thank the agency and client for letting us know that Stickam is alive, there are others who strongly feel otherwise, and that social networking sites like Linkedin, Facebook or MySpace are dead.要多谢机构和客户端让我们知道stickam是活着,还有其他谁强烈地感受到了,否则,社会网络网站,像LinkedIn的, Facebook的或MySpace已经死亡。

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What would you do?你会怎样做呢?

Monday, December 10th, 2007 周一, 2007年12月10日

What would you do?….you make the choice.你会怎样做呢? … 。你作出选择。 Don’t look for a punch line, there isn’t one.不寻求一个冲线,有没有一个。 Read it anyway.阅读它无论如何。 My question is: Would you have made the same choice?我的问题是:你会作出同样的选择呢?

At a fundraising dinner for a school that serves children with learning disabilities, the father of one of the students delivered a speech that would never be forgotten by all who attended.在一个筹款晚宴上,为学校服务的学习障碍儿童,父亲的一名学生发表了演讲,这将永远不会被忘记所有谁出席了会议。

After extolling the school and its dedicated staff, he offered a question: “When not interfered with by outside influences, everything nature does is done with perfection.之后,歌颂学校及其专职工作人员,他提供了一个问题: “当不干预与外界的影响,一切的性质,是否是做与完善。 Yet my son, Shay, cannot learn things as other children do.然而,我的儿子, shay ,不能了解的东西,其他儿童做的。 He cannot understand things as other children do.他无法理解的东西,其他儿童做的。 Where is the natural order of things in my son?”哪里是自然秩序的东西,在我的儿子“ ?

The audience was stilled by the query.观众stilled所查询。

The father continued.父亲仍在继续。 “I believe that when a child like Shay, who is mentally and physically disabled comes into the world, an opportunity to realize true human nature presents itself, and it comes in the way other people treat that child.” “我相信,当一个儿童一样, shay ,谁是弱智及伤残人士来融入世界,一有机会,以实现真正的人性本身的介绍,并谈到,在其他人的方式对待儿童” 。

Then he told the following story:然后他告诉下面的故事:

Shay and his father had walked past a park where some boys Shay knew were playing baseball. shay和他的父亲已走过去的一个公园,一些男孩shay知道玩棒球。 Shay asked, “Do you think they’ll let me play?” Shay’s father knew that most of the boys would not want someone like Shay on their team, but the father also understood that if his son were allowed to play, it would give him a much-needed sense of belonging and some confidence to be accepted by others in spite of his handicaps. shay问: “你觉得他们将让我发挥” ? shay的父亲知道,大部分的男孩不希望有人像shay对自己的球队,但父亲也明白,如果他的儿子被允许发挥,将会给他一个非常需要的归属感和一些信心,接受他人的,尽管他的障碍。

Shay’s father approached one of the boys on the field and asked (not expecting much) if Shay could play. shay的父亲走近一个男孩在外地,并要求(不指望得多) ,如果shay可以发挥。 The boy looked around for guidance and said, “We’re losing by six runs and the game is in the eighth inning.该名男童看为指导,并表示, “我们正在失去,由六分,比赛是在第八局。 I guess he can be on our team and we’ll try to put him in to bat in the ninth inning.”我猜想,他可以对我们的团队,我们将尝试把他在向英美烟草公司在第九局“ 。

Shay struggled over to the team’s bench and, with a broad smile, put on a team shirt. shay奋斗到队的替补席上,具有广泛的微笑,提上一队恤。 His Father watched with a small tear in his eye and warmth in his heart.他的父亲观看了一小泪在他的眼睛和温暖,他的心。 The boys saw the father’s joy at his son being accepted.男孩看到父亲的喜悦,在他的儿子被接纳。 In the bottom of the eighth inning, Shay’s team scored a few runs but was still behind by three.在底部的第八局, shay的团队,取得了一些背道而驰,但仍落后3 。 In the top of the ninth inning, Shay put on a glove and played in the right field.在上方的第九局, shay提上手套和发挥在正确的领域。 Even though no hits came his way, he was obviously ecstatic just to be in the game and on the field, grinning from ear to ear as his father waved to him from the stands.即使没有安打来到他的方式,他显然是欣喜若狂只是要在游戏中和在外地, grinning从耳朵到耳朵,因为他的父亲挥手致意,向他的立场。 In the bottom of the ninth inning, Shay’s team scored again.在底部的第九局, shay的团队再次得分。 Now, with two outs and the bases loaded, the potential winning run was on base and Shay was scheduled to be next at bat.现在,随着二奏和基地装货,潜在的获奖运行是对基地和shay定于明年在蝙蝠。

At this juncture, do they let Shay bat and give away their chance to w in the game?在此关头,他们让shay蝙蝠和放弃他们的机会,瓦特在游戏中呢? Surprisingly, Shay was given the bat.奇怪的是, shay是由于蝙蝠。 Everyone knew that a hit was all but impossible because Shay didn’t even know how to hold the bat properly, much less connect with the ball.每个人都知道,一个被击中所有,但不可能的,因为shay甚至不知道如何进行,蝙蝠妥善,更遑论与连接球。

However, as Shay stepped up to the plate, the pitcher, recognizing that the other team was putting winning aside for this moment in Shay’s life, moved in a few steps to lob the ball in softly so Shay could at least make contact.不过,由于shay加紧向板,投手,认识到其他队,把打赢拨作这一刻在shay的生命,提出在几个步骤,以前厅球在悄悄使shay至少可以进行接触。 The first pitch came and Shay swung clumsily and missed.第一次来到足球场和shay扭亏为盈clumsily错过了。 The pitcher again took a few steps forward to toss the ball softly towards Shay.投手又花了几个月的前进步骤,以掷球轻轻对shay 。 As the pitch came in, Shay swung at the ball and hit a slow ground ball right back to the pitcher.作为足球场来了, shay宣布,在球击中一个缓慢的地面球权回到投手。

The game would now be over.比赛现在结束了。 The pitcher picked up the soft grounder and could have easily thrown the ball to the first baseman.投手拿起了软grounder ,并可以很容易地抛出球到一垒。 Shay would have been out and that would have been the end of the game. shay将已出和将已在比赛结束。

Instead, the pitcher threw the ball right over the first baseman’s head, out of reach of all team mates.相反,投手投掷球权,第一垒的头,走出达成的所有队友。 Everyon e from the stands and both teams started yelling, “Shay, run to first! everyon E作者的立场和两支球队开始叫嚷, “ shay ,运行到第一! Run to first!” Never in his life had Shay ever run that far, but he made it to first base.运行第一! “从来没有在他的生命已shay以往任何时候都来说说,至目前为止,但他作出的,它首先要基地。 He scampered down the baseline, wide-eyed and startled.他scampered下降基线,宽眼睛和震惊。

Everyone yelled, “Run to second, run to second!” Catching his breath, Shay awkwa rdly ran towards second, gleaming and struggling to make it to the base.每个人都大声喊, “跑第二,运行到第二个” !追赶他的呼气, shay awkwa rdly然对第二, gleaming和挣扎,使该基地。 By the time Shay rounded towards second base, the right fielder had the ball … the smallest guy on their team who now had his first chance to be the hero for his team He could have thrown the ball to the second-baseman for the tag, but he understood the pitcher’s intentions so he, too, intentionally threw the ball high and far over the third-baseman’s head.由时间shay四舍五入对第二基地,正确的中场有球…最小的家伙对自己的球队谁,现在他第一次有机会成为英雄,为他的团队,他可以投掷球到第二垒为标记,但据他了解投手的意图,所以,他也故意投掷球高和目前已有的第三垒的头部。 Shay ran toward third base deliriously as the runners ahead of him circled the bases toward home. shay跑向第三基地deliriously作为运动员在他的前面盘旋基地走向回家。

All were screaming, “Shay, Shay, Shay, all the Way Shay”都是尖叫, “ shay , shay , shay ,所有的方式shay ”

Shay reached third base because the opposing shortstop ran to help him by turning hi m in the direction of third base, and shouted, “Run to third! shay达成的第三基地,因为反对游击手然,以帮助他把米在高科技的方向,第三基地,并高喊: “运行的第三! Shay, run to third!” shay ,运行的第三“ !

As Shay rounded third, the boys from both teams, and the spectators, were on their feet screaming, “Shay, run home!作为shay四舍五入第三,男孩从两支球队,和观众,对他们的脚尖叫, “ shay ,运行回家! Run home!” Shay ran to home, stepped on the plate, and was cheered as the hero who hit the grand slam and won the game for his team.运行回家! “ shay跑到家里,加强对板,并欢呼,作为英雄谁击中大满贯和韩元的游戏他的团队。

“That day”, said the father softly with tears now rolling down his face, “the boys from both teams helped bring a piece of true love and humanity into this world”. “那一天” ,说父亲温柔与眼泪,现在滚动他的脸上, “男孩从两支球队促成一项真正的爱情和人性的这个世界” 。

Shay didn’t make it to another summer. shay没能到另一个夏天。 He died that winter, having never forgotten being the hero and making his father so happy, and coming home and seeing his Mother tearfully embrace her little hero of the day!他死于冬季后,从来没有忘记作为英雄和他的父亲高兴,回家看到他的母亲含泪拥抱她的小英雄的一天!

AND NOW A LITTLE FOOTNOTE TO THIS STORY: We all send thousands of jokes through the e-mail without a second thought, but when it comes to sending messages about life choices, people hesitate.现在有点脚注这个故事:我们都发送数以千计的笑话通过电子邮件,没有第二个思想,但说到发送邮件对生命的选择,人民的犹豫。 The crude, vulgar, and often obscene pass freely through cyberspace, but public discussion about decency is too often suppressed in our schools and workplaces.原油,粗俗,色情,而且往往通过自由通过网络空间,但公开讨论有关礼仪的是太压抑,往往在我们的学校和工作场所。

If you’re thinking about telling others about this message, chances are that you’re probably sorting out the people in your address book who aren’t the “appropriate” ones to receive this type of message.如果您想告诉别人这方面的讯息,机会是您可能理顺人民群众您的通讯簿中谁是不是“适当” ,以收到这种类型的邮件。

Well, the person who wrote this believes that we all can make a difference.那么,人谁写本认为,我们都能够有所作为。 We all have thousands of opportunities every single day to help realize the “natural order of things.” So many seemingly trivial interactions between two people present us with a choice: Do we pass along a little spark of love and humanity or do we pass up those opportunities and leave the world a little bit colder in the process?我们都有数以千计的机会,每一天,以帮助实现“自然的事。 ”这么多看似琐碎的互动,两个人之间,目前我们有一个选择:我们通过沿一点火花,爱与人类或做我们通过了这些机遇和离开世界的一点点寒冷在这个过程中呢?

A wise man once said every society is judged by how it treats it’s least fortunate amongst them.一位智者曾经说过,每一个社会,是衡量它如何对待它的幸运,至少他们当中。

You now have two choices:你现在有两个选择:
1. 1 。 Do nothing什么也不做
2. 2 。 Pass along this message to others通过沿着这条信息给他人

May your day, be a Shay Day.可能您的一天,一个shay天。

(This was shared with me and I’m sharing it with you.) (这是共享与我和我分享,它与你) 。

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