Is this really worth the paper it’s printed on???這是真正值得的文件，它的印上？ ？ ？
Here’s an example of the Peter Principle.這裡的一個例子，彼得的原則。 You know, people rise to their own level of incompetence.你也知道，人民的崛起，以自己的水平，無能。 Except in this case, the culprit is除在這種情況下，罪魁禍首是 Crain’s New York Business crain的紐約商業 . 。
So I’m reading this week’s issue of Crain’s and on page 15 I come across an article written by Elisabeth Butler Cordova with the headline, “Facebook value: Editor hired via social networking site.”因此，我讀這週的問題crain的和15頁，我來跨越撰寫的文章伊麗莎白巴特勒科爾多瓦與標題， “ Facebook的價值：編輯僱用通過社交網站” 。
Now you don’t have to be a rocket scientist to know what the article is about so I’ll spare you the details.現在您不用再成為一個火箭科學家知道哪些文章是有關，所以我將不遺餘力你的細節。
However, what I’m trying to figure out is what makes this story newsworthy and how was this story approved?不過，我要弄清楚是什麼使這個故事有新聞價值，以及如何被這個故事批准？
After all, you can’t tell me that Crain’s is just waking up to the fact that people are getting hired through social networking sites!畢竟，你不能告訴我， crain的是剛剛醒來這一事實，即人們越來越聘請透過社交網站！ BlinnPR has found many a freelance writer and publicist through blinnpr已發現，許多自由作家和公關通過 Linkedin LinkedIn的 , as I’m sure other PR firms have as well. ，正如我敢肯定，其他的公關公司，以及。
And don’t tell me this might be the first time Crain’s actually had sources to interview because a little grunt work or even a Profnet query could have produced sources long ago.不要告訴我，這可能是第一時間crain的來源，其實已採訪，因為小grunt工作，或什至profnet查詢可以產生來源不久前。
No, I think Crain’s really didn’t know stuff like this was happening.沒有，我覺得crain的真的不知道的東西一樣，這是發生。 And if they didn’t know, what could we infer about the staff and publication?如果他們不知道，什麼我們可以推斷，有關工作人員和出版？
I remember reading a memoir of Murray Kempton, former columnist with Newsday, and he said ideas for his columns came from getting out of the office (he never learned to drive) and watching and listening to what was going on around him.我記得讀一本回憶錄，美利肯普頓，前專欄作家與新聞日報，他說他的思路來自列失控的辦公室（他從來沒有學到的驅動器）和收看和收聽什麼事情他身邊。
Excellent advice for journalists or publicists in today’s hectic media environment.優秀的意見，為記者或公關在今天的忙碌的媒體環境。
Bookmark to: 書籤：
