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Is PR going to the dogs?

News flash…Fleishman-Hillard establishes animal care practice to grab piece of $41B market. Growth fueled in part by new services such as pet travel, lodging.

How come we only read about PR agencies establishing new “practices”? I think O’Dwyers, PRWeek and the Holmes Report should start asking agencies to announce when they close down these idiotic “practices” because they didn’t generate a ROI.

I bet you can get really creative with the closure announcements too.

BTW, how long do you think it’s going to be before FH shuts this practice down or mergers it with another practice? One month, two maybe a year.

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This entry was posted on Friday, August 10th, 2007 at 8.46 pm and is filed under BlinnPR, Public Relations. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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